Introducción a la Investigación de Mercados (Registro nro. 3535)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 / |
| Item number | A473i / CG |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Alvarez González, Ronald |
| 245 ## - TITLE STATEMENT | |
| Title | Introducción a la Investigación de Mercados |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1° reimpr. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | San José, Costa Rica: |
| Name of publisher | EUNED; |
| Year of publication | 1989. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 133 páginas: |
| Other physical details | 27 cm;. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Importancia de la investigación de mercados - El método científico: ¿es factible su aplicación en el campo de la mercadotecnia? - Modelos de investigacion ut |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Investigación - Mercados - Introducción |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Home library | Current library | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|
| CURC | CURC | 03/05/2022 | Compra | 658.83 / A473i / CG | 11002239 | Books |
| CURC | CURC | 03/05/2022 | Compra | 658.83 / A473i / CG | 11002240 | Books |
| CURC | CURC | 03/05/2022 | Compra | 658.83 / A473i / CG | 11002241 | Books |