Administración de ventas / (Registro nro. 94)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01139cam a2200277Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9701006732 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789701006733 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.81/ |
| Item number | A545 / CG. |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Anderson, Rolph E. |
| 245 10 - TITLE STATEMENT | |
| Title | Administración de ventas / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1a ed. en español. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | México, D.F. : |
| Name of publisher | McGraw-Hill, |
| Year of publication | 1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xviii, 688 paginas: |
| Other physical details | il. ; |
| 500 ## - GENERAL NOTE | |
| General note | Publicada en diferentes reimpresiones. |
| 500 ## - GENERAL NOTE | |
| General note | Traducción de: Professional sales management. 2nd ed. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Visión general de las ventas personales y de venta personales y de la administración de ventas.-- planeación y organización de la fuerza de ventas.--Desarrollo de las fuerzas de ventas.-- Dirección de la fuerza de ventas.--Control y evaluación de la fuerza de ventas.-- El entorno para el personal de ventas y la gerencia de ventas. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Sales management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Administración de ventas. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Mercadotecnia |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bush, Alan J. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cevallos Almada, María Guadalupe, |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cevallos Almada, Julia, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| CURC | CURC | 20/11/2014 | 658.81 / A545a / CG. | 11000396 | Books |