@book{94,
	author = {Anderson, Rolph E. and Hair, Joseph F.},
	title = {Administración de ventas /},
	publisher = {McGraw-Hill,},
	year = {1995.},
	address = {México, D.F. :},
	edition = {1a ed. en español.},
	note = {Publicada en diferentes reimpresiones.}
}